Sunday, 14 September 2014

John Mueller: Google Penguin 3.0 Likely in 2014

http://www.surgeyourprofits.com/2014/09/john-mueller-google-penguin-30-likely.html
Penguin Bro-self-chat: "We gotta speed up!"
(With reference to Penguin Refresh: To put it in a nutshell if you have been sent to the naughty corner because your site wasn't 'clean' then even if you redeem your site by disavowing spammy links or replacing these with real ones, be aware it may take some time (10+ months?) before you recover search engine rankings. This is because there is some delay with a Penguin 'Refresh' (you will have to wait for an Algorithm Rerun and not just ordinary search engine refreshes) although there is talk to have this speeded up. Note also the importance of having quality, relevant and "unique content" ... watch the video for the full story. While you may rank higher initially via Google's estimates, further social signals (engagement, etc.) or lack of will determine whether you rise or fall in the SERPs going forward.)
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